Search Engine Optimisation Central Coast

Search Engine Optimisation Central Coast

We Specialise in Organic and Local SEO for Central Coast Businesses

Central Coast Websites specialises in Search Engine Optimisation Central Coast. We provide Search Engine Optimisation (SEO) services for a diverse range of clients and businesses across the Central Coast and into Newcastle and the Hunter Valley. 

Is your business website not ranking in the search results? Or are you ranking but not as high up as you like to be? It is possible that your website is not optimised for the keywords related to your business and more importantly, the search terms that users are typing in to find your products and services. Not being visible in the search engine results pages means that you can be missing out on important enquiries. This is where our search engine optimisation services can help you get more enquiries and win more business.

SEO is vital for any business, as it improves your online visibility in search engine results pages (SERPs) and allows customers to find you with ease.  Contact the team at Central Coast Websites today for a chat about how we can help your business rank in the results pages. We build custom SEO strategies specific to your business and your requirements. Our SEO strategies include keyword research, content writing, on-page and off-page SEO tactics as well as rank tracking and monthly reporting. 

 

What is Search Engine Optimisation (SEO)?

Search Engine Optimisation is the practice of increasing the quantity and quality of traffic to your website by increasing your rankings in organic search results.

Our proven SEO strategies and tactics will increase your search visibility on Google by optimising your website using on-page and off-page techniques as well as writing content specific to your business and the keywords that we are targeting. 

Google’s search engine results pages are run with complex algorithms. Algorithms are vital on the internet making SEO an essential part of your marketing strategy.

The more visibility your website has for a variety of keywords and search terms, the more likely your target market will find you. Increased visibility = increased leads and conversions.

Local SEO
ON-PAGE SEO

On-page SEO refers to the measures that we take directly on individual pages of your site, in order to rank higher & earn more relevant traffic in search engines.

Local search engine optimisation
OFF-PAGE SEO

We optimise your site for off-page ranking factors which involves improving search engine & user perception of your site’s popularity, relevance, trustworthiness & authority.

Google My Business
GOOGLE MY BUSINESS

We can help you verify and claim your GMB listing to increase your chances of showing up in Google’s local Pack, local finder, maps and organic rankings. Optimising this listing is essential for local SEO.

Google My Business

Having a well optimised GMB listing increases your chances of showing up in Google’s local pack, finder, maps & organic rankings in general.

Mobile Responsiveness

Having a mobile responsive website strengthens a local business’s web presence & benefits local SEO.

Local Citations

Citations (including your NAP) are a critical factor in local search engine rankings. We focus on adding your business to local citations.

Organic vs Paid

Give your business credibility with organic and paid search results. This is the best approach for your digital marketing investment in the long term.

Social Media Marketing

From increasing your brand awareness to driving more qualified visitors to your site, we can create ad campaigns to suit your business.

Content Marketing

Content fuels SEO and is essential for keyword ranking. We help you rank higher and attract new leads with in-depth content.

Central Coast SEO Services

The digital marketing team at Central Coast Websites are highly skilled and experienced SEO specialists with many happy clients and proven results.

Our monthly SEO services include:

  • Keyword research and planning
  • Competitor Review
  • SEO related Content writing
  • Ongoing site maintenance
  • Link building
  • SEO related website changes and adjustments
  • Conversion optimisation suggestions
  • Monthly reports on Campaign progress
  • Quarterly meetings to discuss the results and activities of your service.

Our digital concepts are designed to attract customers and build brand awareness for your products and services.

If you own a business on the Central coast, consider SEO to increase your overall visibility and generate more leads and traffic. Afterall, SEO is an investment in the future of your business.

Digital Marketing Services Central Coast

The team at Central Coast Websites offer a range of digital marketing services. After a consultation and discussion with you about your business, goals and budget we can advise you on the more appropriate service for you. In some cases, several services can be advised to form an overall strategy. Our services include: 

  • Local SEO
  • Organic SEO
  • E-Commerce SEO
  • Google Ads
  • Email Marketing
  • Social Media Ads
  • Website Design
  • Website Optimisation

Alongside providing these fantastic services to our clients with the utmost integrity, we provide monthly reports and communicate regularly to you o how our efforts are going, and if you have any questions or new goals.

The Importance of Search Engine Optimisation

Your website is considered the backbone of your digital marketing strategy and SEO is what gives your site visibility. A website that isn’t visible (not on the first or second page) in the search engine results will not bring in as many enquiries as a website that is on the first page on the search results. 75% of people do not scroll past the first page of Google, which makes the first page real estate highly valuable and competitive.

Search Engine Optimisation is more important than ever and is still one of the best digital marketing strategies that drive long-term results. Without SEO, you don’t have a chance of being found in search results. Keyword research is vital in order to know what people are typing in who are searching for your products and services.

Organic traffic is often the top source of your overall website traffic. Often the first thing someone does when they are looking for a product or service is to “Google” it.

Organic traffic is also highly target in terms of user intent. Some search terms are very broad, where as others are highly targeted such as long tail keywords. If someone types in “SEO services central coast” they are most likely looking for an SEO agency for digital marketing. If someone types in “SEO” it is much more general and they may be researching what SEO is as opposed to looking for a service.

Investing in an SEO strategy is going to get you long term benefits so it is quite cost effective in the long run. Search Engine Optimisation should be thought of as an investment in your business visibility in search engine results pages.

There are many factors that decide a sites overall ranking, so having the team at Central Coast Websites work with you on a highly customised SEO strategy will help to get your site visible.

 

SEO Strategies that work – Central Coast Websites

The team of digital marketers at Central Coast Websites know how to market your business to get you the results you need to succeed.

Our SEO strategies are made of sub-strategies which include keyword research, on-page and off-page optimisation, technical optimisation, and content. All these sub-strategies work together to improve your overall rankings and visibility.

We specialise in local, organic and e-commerce SEO for Central coast businesses.

Contact Central Coast Websites today to speak to one of our team about how an SEO strategy can help your business grow.

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